12 WEEKS OF PROFESSIONAL STRAIGHT HAIR AT HOME
With its natural ingredients and a dermatologist-tested, formaldehyde-free formula, this line is designed for women with all hair types—natural, color-treated, or bleached.
Discover smooth, salon-like results by using the complete collection.
Straightens & Fights Frizz
A complete straightening treatment for all hair types that you can easily do yourself at home—with professional results. Its vegan, formaldehyde-free formula penetrates each strand to deliver a perfectly smooth finish for up to 12 weeks, without damaging the hair.
12 weeks of professional straight hair without damage, leaving it soft and beautifully shiny.
Mask: Smooths all hair types with excess volume and frizz.
Shampoo: Gently cleanses straightened hair, leaving it hydrated, soft, and shiny.
Conditioner: Softens, detangles, and seals the cuticle of straightened hair, keeping it smooth, hydrated, and shiny.
Step 1: Wash hair with shampoo only and dry 100%.
Step 2: Apply the straightening mask, let it sit for 15 minutes, then remove excess product using a comb.
Step 3: Blow-dry while brushing.
Step 4: Flat iron the hair.
Step 5: Rinse with water, wash with shampoo, and apply conditioner.
Step 6: Blow-dry again.
Provides intense hydration thanks to its powerful ability to absorb moisture and hold up to 1,000 times its weight in water.
Protects hair while adding shine, hydration, and softness.
Shields hair and delivers shine, moisture, and silky smoothness.
With Hyaluronic Acid, it delivers ultra-hydration to the hair thanks to its powerful ability to absorb moisture and retain up to one thousand times its weight in water. Plant-Based Keratin, Organic Argan Oil, Shea Butter Oil, and Amino Acids protect the hair fiber while providing shine, deep hydration, and silky softness.
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